The Complete Guide On Starting A Letting Agency or estate agency 

400 + A4 pages, split into 26 sections covering every major aspect of the letting and estate agency  business



Letting and Estate Agency Training and Operations Manual

Comprehensive, modern and up to date

Consisting of 26 sections and 400+ pages and is the official blueprint of our own agency.  Ideal for home study, we cover the most important aspects of property management and estate agency on a step by step basis, including key selling points, tested systems and essential guidance. 

Rapid Start Up Marketing Plan

We explain proven methods to locate and attract new landlords and vendors, many of which are free of advertising spend.

Includes ongoing telephone and email support

Learn from agents who have real experience of running their own agency and who are members of the National Association of Estate Agents (NAEA)

Contents for lettings

SECTION ONE - THE LETTING INDUSTRY

  • A Brief History
  • UK Rental Market Outlook
  • What Does Running A Letting Agency Involve

SECTION TWO - TYPES OF TENANCY

  • What Is A Tenancy
  • Types Of Tenancy
  • Assured Shorthold Tenancy
  • Assured Tenancies
  • Common Law Tenancies
  • Holiday Let
  • Low and Free Rent
  • High Rent Tenancy
  • Resident Landlord
  • Company Lets
  • Business Tenancies

SECTION THREE – BUSINESS PLANNING

  • The Right Name For The Business
  • Trademarks And Registration
  • Choosing Your Accountant
  • Legal Structure
  • Place Of Work
  • Virtual Offices And Call Answering
  • Setting Up The Bank Accounts
  • Equipment And Stationery
  • Local Fee Levels
  • Types Of Service
  • Professional Photography
  • Fee Structures
  • Market Research
  • Competition Research
  • Research Sheets
  • Insurance
  • Company Structure
  • Personnel And Job Roles
  • Tradesman And Suppliers
  • Cash-flow Forecast

SECTION FOUR – SYSTEMS AND PROCESSES

  • Setting Up Computer Folders
  • Filing Procedures Let Only/Managed
  • Proof Of ID
  • Terms Of Business
  • Filing Landlords
  • Filing Tenants
  • Filing Accounts
  • Filing Properties
  • Filing Suppliers
  • Landlord ID receipts

SECTION FIVE – MARKETING PLAN

  •  Ways To Market
  •  Finding Landlords
  •  Social Media
  •  Networking
  •  Google Advertising
  •  Proactive Techniques
  •  Where To Market Properties
  •  Canvassing Landlords
  •  Unique Selling Points
  •  Telephone Pitch
  •  Canvassing The Tenant

SECTION SIX – PROPERTY APPRAISAL

  •  Landlord Appointment
  •  What You Need To Take
  •  Rental Valuation
  •  Terms And Viewing Arrangements
  •  Storing Keys
  •  Furnished Or Unfurnished?
  •  Property Summary Report

SECTION SEVEN – SOURCING TENANTS

  • Creating The Advert
  • Advert Template
  • To Let Boards
  • Local Organisations
  • The Tenant Waiting List
  • Accompanied Viewing 
  • What To Take To Viewing
  • Tenant Notice Boards


SECTION EIGHT – PRE TENANCY PROCEDURES

  • Application Form
  • Holding Deposit
  • Prepare Pre-Tenancy Check List
  • The Lead Tenant
  • Third Party Interest
  • Guarantors
  • Proof Of ID
  • Obtaining References And Credit Check
  • Process For Failed Applications
  • Holding Deposit Agreement
  • Pre-Tenancy Check List

SECTION NINE – CHECK IN

  • Arranging The Check Int
  • Inventory And Meter Readings
  • Signing The Tenancy Agreement
  • Handing Over The Keys
  • Standing Orders
  • Confirmation Letters Tenant
  • Confirmation Letters Landlord
  • Transferring Utilities
  • Transferring Council Tax

SECTION TEN – MANAGING THE TENANCY

  • The Role Of A Letting Agent
  • Collecting Ongoing Rents
  • Landlord Maintenance Float
  • Interim Inspection Report
  • Instructing Suppliers
  • Paying Suppliers
  • Compliance With Legal And Safety Requirements
  • Rent Increases
  • Housing Benefit
  • Ensuring Good Hygiene, Sanitation And Drainage
  • Managing Water Supply
  • Decoration
  • Outside
  • Condensation And Damp
  • Rent Arrears

SECTION ELEVEN – ENDING A TENANCY

  • The End Of Contract Period
  • Section 21 Notice
  • Accelerated Possession
  • Deregulation Act 2015
  • Section 8 Notice
  • Grounds For Possession
  • Check Out And Appointment
  • Abandonment
  • Unlawful Eviction

SECTION TWELVE – KEY LEGISLATION

  • Consumer Redress Schemes
  • Displaying Landlord And Tenant Fees
  • Energy Performance Certificates
  • Gas Safety
  • Electrical Safety
  • Fire And Furnishings
  • Smoke And Carbon Monoxide Alarms
  • Homes Of Multiple Occupancy (HMO)
  • Non Resident Landlord Scheme (Overseas Landlords)
  • Money Laundering
  • Immigration Act 2014
  • Tenancy Deposit Schemes (Insurance or Custodial)
    • DPS
    • MyDeposits
    • TDS
  • Health And Safety Rating System (HHSRS)
  • Legionnaires Disease
  • Consumer Protection Rights

SECTION THIRTEEN – ACCOUNTS

  • Accounting Process
  • Reconciliation
  • Supplier Credits
  • Accounting Process
  • Landlord Financial Statement
  • Filing Accounts
  • Invoicing
  • Credit Notes

SECTION FOURTEEN – LETTERS AND TEMPLATES

  • Our complete suite of letting agency template documents

SECTION FIFTEEN – DIRECTORY

  • Useful Trade Contacts And Suppliers


Contents for estate agency

SECTION ONE - THE SALES MARKET

  • UK residential sales outlook
  • What does running an estate agency involve

SECTION TWO - TYPES OF SALE

  • Sole agency
  • Multi agency
  • Sole selling
  • Joint sole agency
  • Sole agency vs multi agency
  • What is leasehold
  • What is freehold
  • What is common-hold 
  • What is shared freehold
  • Advantages vs disadvantages

SECTION THREE - BUSINESS PLANNING

  • The right name for estate agency
  • Local fee levels
  • Local market research
  • Local competition research
  • Research sheets
  • Fee structure
  • Suppliers
  • Company structure
  • Personnel and job roles

SECTION FOUR - SYSTEMS AND PROCESSES

  • Setting up computer folders
  • Filing procedures
  • Proof of ID and anti money laundering (AML)
  • Terms of business
  • Filing vendors
  • Filing offers
  • Filing accounts
  • Filing properties
  • Vendor ID receipts

SECTION FIVE - MARKETING PLAN

  • Ways to Market
  • Finding Vendors
  • Social Media
  • Networking
  • Advertising
  • Proactive Marketing
  • Where to Market Properties
  • Canvassing Vendors
  • Key Selling Points
  • Telephone Pitch
  • Canvassing the Buyer

SECTION SIX - PROPERTY APPRAISAL

  • Appraisal Preparation
  • Valuations
  • Terms and Viewing Arrangements
  • Summary Form

SECTION SEVEN - SOURCING BUYERS

  • Creating the Advert
  • For Sale Boards
  • Buyer Waiting List
  • Buyer Viewing Arrangements
  • Accompanied Viewings
  • Taking an Offer

SECTION EIGHT - SALES PROGRESSION

  • Instructing Solicitors
  • Memorandum of Sale
  • Sales Process
  • Exchange of Contracts
  • Completion

SECTION NINE - LEGISLATION

  • Estate Agency Act 1979
  • Energy Performance Certificates
  • Anti Money Laundering Regulations
  • Terrorism
  • Consumer Protection Regulations
  • Business Protection Regulations
  • Consumer Contracts Regulations

SECTION TEN - LETTERS AND TEMPLATES

  • Our full suite of estate agency templates

SECTION ELEVEN - DIRECTORY

  • Useful Trade Contacts And Suppliers

Follow the success of our clients and start your own agency